Magna is pleased to have partnered with Monster Energy and Alton Towers Resort to deliver the full turn-key production of a high-impact, themed Monster Energy vending unit at Alton Towers Resort, blending bold brand presence with the dark sci-fi aesthetic of Nemesis Reborn and the surrounding Forbidden Valley area.

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Working in close coordination with the Monster Energy brand and creative teams at Merlin, we managed the project from concept to installation. This included the design and fabrication a of a custom steel frame to house the vending units, and the coordination of graphic design approvals. A full vehicle wrap of a Ford Ranger turns a simple vending machine into a branded showpiece.

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To tie into the alien theme, we produced GRP monster tentacles bursting from the ground, appearing to grab both the vehicle and vending structure. Integrated special AV effects added movement and atmosphere, drawing guests in with custom sound and lighting cues.

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The entire experience was delivered and installed on site, creating a dramatic, unique vending POS station that fuses storytelling, branding, and immersive design.